Exeter Subaru are honored to be recognized for our commitment to the community in 2025.
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to living the Subaru Love Promise.
What is the Subaru Love Promise®?
The Subaru Love Promise® is our vision to show love and respect to all people at every interaction with Subaru. Subaru and our retailers believe every day gives us an opportunity to positively impact the world around us - by how we support each other, our customers, and our community. Together, we are committed to making the world a better place.
What is the Subaru Love Promise Community Commitment?
At Exeter Subaru, we believe in being a positive force in our community, not just with donations, but with actions that set an example for others to follow. We aim to make the world a better place through several key initiatives that help support and protect people, pets, and our planet:
How is Exeter Subaru dedicated locally to the Love Promise?
Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.
Mary's Dogs, Fierce Roots Farm Sanctuary
Blue Ocean Society, Stratham Memorial School
Cooperative Middle School, Salisbury Elementary School, Main Street School
St Vincent de Paul Food Pantry (Exeter, NH), Dan Healy Memorial Fund, Portsmouth Rotary Club, Seacoast Area Firefighters' Toy Bank, Seacoast Family Promise
My Breast Cancer Support, Beyond The Rainbow Fund, American Red Cross, Connor's Climb, Celebrate Pink
Love Promise Stories from Exeter Subaru
Subaru and Exeter Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
Messages of Hope & Blankets Bring Warmth & Caring to Cancer Patients at Exeter Hospital - Erika S
Patients, providers and staff at Exeter Hospital were so grateful for the cozy blankets (each wrapped like a heart) and hand-written messages of hope that Exeter Subaru staff hand delivered in July. This generous and compassionate gift from Exeter Subaru has become a special annual tradition that is very meaningful for patients being cared for at Exeter Hospital's Michael & Jeanne Falzone Center for Cancer Care. Nurses shared: "Blankets are being distributed daily, and our patients really love them. A patient gave one to his wife, who accompanies him to his appointments and stays with him for hours while he receives treatment." "One of our volunteers is a former patient and she is now distributing the blankets, like the one she received many years ago. She said hers was a square and she still has it and loves that we're sharing the heart ones now." "Patients are using them in the clinic and bringing them home to provide comfort there. They are very grateful. We also have some of the beautiful notes displayed in the waiting room and the feedback there is also so positive." "I just had a patient get very excited about the blankets, as she and her husband received one a few years back, and she said how much they liked the blankets and how grateful they are to Exeter Subaru."
SMS Earth Day '26-27 - Katelyn B
We were thrilled to partner with Subaru and Eileen Joyce Coute for our Earth Day celebration this year at Stratham Memorial School. Eileen brought incredible energy and enthusiasm as she engaged our students in meaningful conversations about sustainability and environmental stewardship. Students were especially excited to explore Subaru's electric vehicle and learn about innovative ways we can all help protect our planet. Subaru's commitment to education, community involvement, and environmental responsibility made this a memorable experience for our school, and we are grateful for their partnership and support.
Step Up Parents - Supporting Heroes - Denyse G
At Step Up Parents, we provide financial assistance and support to grandparents and other relative caregivers who have stepped up to raise the children of parents struggling with substance use disorder. We are dedicated to honoring the efforts of these caregivers as well as valuing their dignity and supporting their family's well-being. Parental substance misuse is the number one correlating factor for kinship families. According to the National Institutes of Health, at least eight million children younger than 18 live in a household with at least one adult struggling with addiction. The majority of this population is under the age of five. Most kinship children have suffered from neglect and arrive in their new home traumatized, suffering from serious medical and behavioral issues. Studies prove that placement of children with relative caregivers mitigates the trauma of being separated from their biological parents and helps to break the cycle of addiction. Grandparents or other relatives can provide a safe, nurturing, and structured home for children whose lives have been turned upside down by parental substance misuse. Like Subaru's Love Promise, we show love and respect to each of our families and try to be a bright light in their difficult journey. The true impact of our work is best expressed by the families we serve. One grandmother shared, "When my daughter relapsed, I suddenly had three grandchildren in my care. I was overwhelmed and didn't know where to turn. Step Up Parents helped me get beds, clothes, and even covered the cost of summer camp. My grandkids finally had something to look forward to." Another caregiver wrote, "I never expected to be raising my nephew at this stage in life. The support from Step Up Parents meant I could fix my car and get him to school every day. It's not just the financial help—it's knowing someone cares and understands what we're going through." A grandfather told us, "The gift cards for groceries and school supplies made a world of difference. But what really helped was the encouragement. For the first time, I didn't feel alone." These stories reflect the resilience and love of kinship caregivers and the transformative power of community support. Our work is guided by the voices of those we serve, ensuring our programs are responsive to real needs. With the support and generosity from local businesses like Exeter Subaru, we will keep listening, learning, and adapting, ensuring that every kinship family in New Hampshire has the resources and encouragement they need to succeed and the opportunity to thrive.
Family Reunion - Ashley M
Standing with her mom and enjoying hot cocoa, Sarah* scanned the crowd of children picking out new winter coats and soaking in the festivities of the Winter Wonderland. As a new family walked in, she tugged on her mom's arm and exclaimed, "Look, Mom, my cousins!" The children ran to each other, hugging and laughing as they began sharing memories catching up on the two years they had spent apart. Although not biologically related, the time these families spent supporting one another through their hardest days at the shelter, created a bond that felt exactly like family. This special event provided more than just the essential resource of warm coats; it offered a meaningful space for a long-awaited reunion. Through the generosity of Exeter Subaru, we are able to provide a safe, joyful community space for the families we serve to reconnect and celebrate together. Seeing their smiles and hearing their words of appreciation is a true testament to the impact of these events. *Name changed for privacy
Home for Christmas - Kelly G
We cannot thank Exeter Subaru enough for our long-standing collaboration. Every Friday in October Exeter opens their showroom doors and hearts and welcomes our adoptable dogs. We thoroughly enjoy giving our pups the opportunity to meet new people and potentially find new families in the process. Exeter is extremely understanding that from day to day in dog rescue changes occur and dogs we plan on bringing during the week may luckily be adopted by Friday. It’s a bit of a changing scenario but they are always flexible and able to go with the changes! Over the years we have been fortunate to have had a couple pups win the hearts of Exeter employees and become official Mary’s Dogs Exeter Subaru Staff! Nothing could make us happier to know our four-legged friends are in such great homes! Our partnership with Exeter Subaru extends far beyond the month of October. We know at anytime of the year if we need a little extra boost and visibility on an adoptable dog that all we need to do is reach out to Eileen and she will happily cross post on their Facebook page. The exposure and sharing we get through that seemingly small task can allow a dog a speedy transition from shelter life to a warm home. I’m attaching some pictures of a special dog that we introduced at Exeter Subaru this past October. Raja was an exceptionally shy, nervous pup. She was found living under a shed in the south, alone, underweight and unhealthy. Needless to say, she had very little interaction with humans in her short life and was extremely nervous. We had a couple that were interested in adopting her. We were very transparent in our explanation of her background and insecurities and agreed a face-to-face meet- n- greet was best. They happily met us at Subaru and let’s just say it was love at first sight for both Raja and her new parents! They finished their application immediately and drove from the dealership to our rescue right then to finish the paperwork and take her home! Raja never would have done well meeting potential adopters at the rescue where there is a lot of commotion and other dogs barking, this environment was the perfect place for her to feel safe and make a connection with her new family! Two of our “resident” dogs (Scooby has been with us nearly 2 years now and Wesson is going on a year) have had a Christmas video made just for them (unfortunately due to the size it won't allow me to upload it). It is with funding that we receive from Subaru that allows us the opportunity to do more than just provide food and medical care to dogs Scooby and Wesson. Both boys were adopted and surrendered more than once. They are high energy, dog selective, prey drive dogs that need the right environment in order to live successfully. We have staff and volunteers who bring each dog to training classes over 20 miles from our facility on a weekly basis. With dedicated time given to them that have made huge improvements and are ready to be integrated into a family life again but it has to be the right home and finding a family with no other dogs, cats, small animals or small children is like looking for the unicorn of adopters. But we won’t give up on them. We will never give up on them. Once a Mary’s Dog, Always a Mary’s Dog. Thank you Subaru for allowing us to carry out our mission each and every day!
Exeter Subaru Partners with the American Red Cross to Save Lives! - Thomas K
Every two seconds someone in America needs blood. Blood drives are a crucial link in the lifesaving chain of getting blood from donors to patients who need it. Exeter Subaru graciously opened their doors to the Red Cross and brought in Seacoast residents to donate in November. Collecting 29 pints of blood and helping to save patient's lives locally and across the country. The American Red Cross and Exeter Subaru want to thank those who donated and look forward to hosting them again in the future!
Exeter Subaru/Blue Ocean Society Hampton Beach Clean Up - Eileen C
Last summer, members of the Exeter Subaru team partnered with Blue Ocean Society to pick up over 400 pieces of trash on Hampton Beach! Blue Ocean Society’s mission is to protect marine life through research, education and inspiring action. For the second year in a row, team members discovered a piece of plastic called a Hookset Disc. Back in March of 2011, approximately 4.3 million plastic disks were accidentally released from the wastewater treatment facility in Hooksett, NH. 90% were recovered in the first year, but the remaining are still being found today! Thank you Exeter Subaru for making a difference for our precious NH beaches & marine life!
Subaru Exeter Supports Youth Suicide Prevention! - Lindsay G
Each fall, the town of Exeter comes alive with energy, hope, and purpose as runners and walkers gather for the Connor’s Climb Foundation 5K and Family Walk. It’s not just any race it’s a day that brings our community together to honor a young life, raise awareness, and show support for youth mental health. Connor’s Climb Foundation was created in memory of Connor Ball, an Exeter High School freshman who died by suicide in 2011 at just 14 years old. What began as a local 5K organized by his family and friends to remember Connor and promote mental health awareness has grown into something much bigger. In 2014, Connor’s Climb became a nonprofit dedicated to preventing suicide through education, understanding, and advocacy. Today, we partner with schools, youth programs, and community organizations across New Hampshire to provide suicide prevention training and mental health education at no cost. Since our start, we’ve worked with more than 140 schools and reached over 40,000 young people with life-saving information. The heart of what we do is about connection. Every conversation, every training, every event like our 5K is an opportunity to remind young people that they are not alone and that their community truly cares. That’s why we’re so grateful for the support of Subaru of Exeter. Their generosity helps make this event possible, ensuring that every dollar raised goes directly toward our suicide prevention programs. Subaru’s commitment to giving back helps strengthen the connections that make this community such a special place. At Connor’s Climb, we know that a sense of belonging can be a powerful protective factor against suicide. When young people grow up surrounded by a community that values mental health, they feel seen, heard, and supported even when they’re struggling. Subaru of Exeter’s partnership reflects that same spirit of compassion and understanding. Together, we’re building a community where every young person feels they matter.
Exeter Subaru Brings Learning to Life - Beth C
Exeter Subaru partnered with our school to support educators in funding important resources for learning. This program, called Subaru Loves Learning has helped many teachers support the wonderful things they do in the classroom every day. They know that having the right tools helps teachers do their best work, and that helps us learn! Exeter Subaru gave money directly to our teachers. The teachers didn't have to use their own money! They used the funds to buy things that make learning more fun and easier. A huge THANK YOU to Exeter Subaru! Your help is a great gift to all the students here at Main Street School. We are very thankful for your partnership! 😊
Exeter Subaru Helps Open Doors for Adults with Intellectual and Developmental Disabilities - Maria C
Our Place NH is filled with gratitude to have been chosen as a recipient of Exeter Subaru’s Love Promise. This generous gift will help us fulfill our mission to provide residential options, services, and supports tailored to meet the unique needs of adults with developmental disabilities. As we work to raise funds to renovate our first 11-tenant property, Our Place NH represents far more than housing—it’s about autonomy, safety, skill-building, meaningful connections, community integration, and personalized support. The reality is that supportive housing options for adults with developmental disabilities are far too limited, and we are committed to changing that. Community partnerships are essential to our success, and we thank Exeter Subaru for making a positive impact in the world. You have certainly made a difference in our world!
