The 2025 Subaru Love Promise Community Commitment Award
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to our community, and the Subaru Love Promise.
The 2025 Subaru Love Promise Community Commitment Award recognizes elite Subaru retailer who provide an exceptional customer experience at every interaction with Subaru. These retailers have demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as environment, community, health, education, and pets.
Here at Subaru, we love our community as much as we love our vehicles and are committed to making a positive impact on the lives of all of our customers and neighbors.
What is the Subaru Love Promise?
The Subaru Love Promise® is our vision to show love and respect to all people at every interaction with Subaru. Subaru and our retailers believe every day gives us an opportunity to positively impact the world around us – by how we support each other, our customers, and our community. Together, we are committed to making the world a better place. The Love Promise is what makes Subaru More Than a Car Company® and a Subaru retailer More Than a Car Dealer®. It sets a standard that we are committed to living every day. What is the Subaru Love Promise Community Commitment? At Subaru, we believe in being a positive force in our community, not just with donations, but with actions that set an example for others to follow. We aim to make the world a better place through several key initiatives that help support and protect people, pets, and our planet:
How is Exeter Subaru dedicated locally to the Love Promise?
Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.
Mary's Dogs, Fierce Roots Farm Sanctuary
Blue Ocean Society, Stratham Memorial School
Cooperative Middle School, Salisbury Elementary School, Main Street School
St Vincent de Paul Food Pantry (Exeter, NH), Dan Healy Memorial Fund, Portsmouth Rotary Club, Seacoast Area Firefighters' Toy Bank, Seacoast Family Promise
My Breast Cancer Support, Beyond The Rainbow Fund, American Red Cross, Connor's Climb, Celebrate Pink
Love Promise Stories from Exeter Subaru
Subaru and Exeter Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
Exeter Subaru/Blue Ocean Society Hampton Beach Clean Up - Eileen C
Last summer, members of the Exeter Subaru team partnered with Blue Ocean Society to pick up over 400 pieces of trash on Hampton Beach! Blue Ocean Society’s mission is to protect marine life through research, education and inspiring action. For the second year in a row, team members discovered a piece of plastic called a Hookset Disc. Back in March of 2011, approximately 4.3 million plastic disks were accidentally released from the wastewater treatment facility in Hooksett, NH. 90% were recovered in the first year, but the remaining are still being found today! Thank you Exeter Subaru for making a difference for our precious NH beaches & marine life!
SUbaru Exeter Supports Youth Suicide Prevention! - Lindsay G
Each fall, the town of Exeter comes alive with energy, hope, and purpose as runners and walkers gather for the Connor’s Climb Foundation 5K and Family Walk. It’s not just any race it’s a day that brings our community together to honor a young life, raise awareness, and show support for youth mental health. Connor’s Climb Foundation was created in memory of Connor Ball, an Exeter High School freshman who died by suicide in 2011 at just 14 years old. What began as a local 5K organized by his family and friends to remember Connor and promote mental health awareness has grown into something much bigger. In 2014, Connor’s Climb became a nonprofit dedicated to preventing suicide through education, understanding, and advocacy. Today, we partner with schools, youth programs, and community organizations across New Hampshire to provide suicide prevention training and mental health education at no cost. Since our start, we’ve worked with more than 140 schools and reached over 40,000 young people with life-saving information. The heart of what we do is about connection. Every conversation, every training, every event like our 5K is an opportunity to remind young people that they are not alone and that their community truly cares. That’s why we’re so grateful for the support of Subaru of Exeter. Their generosity helps make this event possible, ensuring that every dollar raised goes directly toward our suicide prevention programs. Subaru’s commitment to giving back helps strengthen the connections that make this community such a special place. At Connor’s Climb, we know that a sense of belonging can be a powerful protective factor against suicide. When young people grow up surrounded by a community that values mental health, they feel seen, heard, and supported even when they’re struggling. Subaru of Exeter’s partnership reflects that same spirit of compassion and understanding. Together, we’re building a community where every young person feels they matter.
Exeter Subaru Brings Learning to Life - Beth C
Exeter Subaru partnered with our school to support educators in funding important resources for learning. This program, called Subaru Loves Learning has helped many teachers support the wonderful things they do in the classroom every day. They know that having the right tools helps teachers do their best work, and that helps us learn! Exeter Subaru gave money directly to our teachers. The teachers didn't have to use their own money! They used the funds to buy things that make learning more fun and easier. A huge THANK YOU to Exeter Subaru! Your help is a great gift to all the students here at Main Street School. We are very thankful for your partnership! 😊
Exeter Subaru Helps Open Doors for Adults with Intellectual and Developmental Disabilities - Maria C
Our Place NH is filled with gratitude to have been chosen as a recipient of Exeter Subaru’s Love Promise. This generous gift will help us fulfill our mission to provide residential options, services, and supports tailored to meet the unique needs of adults with developmental disabilities. As we work to raise funds to renovate our first 11-tenant property, Our Place NH represents far more than housing—it’s about autonomy, safety, skill-building, meaningful connections, community integration, and personalized support. The reality is that supportive housing options for adults with developmental disabilities are far too limited, and we are committed to changing that. Community partnerships are essential to our success, and we thank Exeter Subaru for making a positive impact in the world. You have certainly made a difference in our world!
THANK YOU FROM LLS, EXETER SUBARU! - Tasha M
For the past 10 years, Subaru of America and its retailers have partnered with The Leukemia & Lymphoma Society (LLS) through the Subaru Loves to Care initiative. The partnership has involved delivering blankets and messages of hope to cancer patients across the country. On July 11th, Exeter Subaru personally delivered these items to Exeter Hospital. These blankets and messages of hope provide warmth and comfort to patients in treatment and remind them that they are not alone. The love and support shared through this cherished partnership means a lot to everyone involved! Thank you for your commitment to supporting your community as well as the LLS mission to create a world without blood cancer and improve the quality of life for patients and their families.
Exeter Subaru Teams Up to Support Local Community - Nate R
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Stratham, this is a harsh reality. Helping others strengthens communities, which is why Exeter Subaru is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like Exeter Subaru have helped nearly 900,000 children and adults in urgent need. On 01/30/2025, Exeter Subaru donated 120 coats to Seacoast Family Promise. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
A Beacon of Hope: Partnering with Exeter Subaru - Lindsey M
At Austin17House, a nonprofit youth and family community center based in Brentwood, NH, we’ve spent the last eight years creating a space where young people and families can find safety, support, and belonging. Our mission is to reach those that traditional institutions can’t—intervening in moments of crisis, providing mentorship, and offering hope when it’s needed most. When we connected with Exeter Subaru, we weren’t just looking for a business sponsor—we were seeking a partner who shared our vision and values. We found exactly that. Through their Share the Love program, Subaru aims to uplift children in urgent need by giving them hope and confidence. When we reached out, Eileen from Exeter Subaru responded immediately. Her warmth, enthusiasm, and genuine interest in our mission were evident from the very first call. Eileen soon visited Austin17House to experience firsthand what we offer: a vibrant space where youth can learn, heal, and grow. From music and theatre to sewing, woodworking, and even beekeeping, our programs are designed to build confidence and spark creativity. As she explored the center, it was clear she shared in our excitement and belief in the work we do. One area that deeply resonated with Eileen was our kitchen—the heart of our center—where we serve over 200 free meals every week. For many of the youth and families we serve, this is where their basic needs are met with dignity and love. Recognizing the importance of this work, Exeter Subaru launched a food drive that filled an entire Subaru Forester, directly helping to provide meals for over 3,000 youth and families. But Exeter Subaru didn’t stop there. Seeing the alignment between our missions, they selected Austin17House as a local beneficiary of this year’s Share the Love event. Through their efforts, they raised and donated over $18,000 to support our programs. This generous contribution is more than just a financial gift—it’s an investment in the potential of every young person who walks through our doors. At Austin17House, we often refer to ourselves as a lighthouse—a place of safety and direction in the midst of life’s storms. Thanks to Exeter Subaru, that light shines a little brighter. Their partnership not only sustains our work but also empowers us to help the youth discover the light within themselves. We are deeply grateful to Exeter Subaru for helping us share the love—and we look forward to continuing this journey together, bringing hope and healing to the Seacoast region.
Exeter Subaru Valentine's Day Red Cross Blood Drive - Eileen C
With severe winter weather and wildfires impacting blood supply since the new year, Exeter Subaru teamed up with the American Red Cross to host a special Valentine's Day blood drive for the NH seacoast! The Exeter Subaru team understands how donating blood can make a lasting impact on patients in need and plans on hosting several drives throughout the year at their dealership. The Red Cross & Exeter Subaru team is grateful to the many community and staff members who donated, helping save the lives of many!
A Winter Wonderland - Ashley M
On January 30th, Exeter Subaru hosted a Winter Wonderland for the children and families of Seacoast Family Promise (SFP). SFP, a homeless shelter that serves families with children under the age of 18, works to empower families with children who are experiencing homelessness to achieve sustainable independence through a community-based response. A day filled with hot cocoa, crafts, treats, community, and fun, paired with the kindness of volunteers and employees of Exeter Subaru, provided the children of SFP with the opportunity to pick out a new winter coat. Volunteers enthusiastically helped each child pick out their favorite colors, try on coats, and shared all the fun this Winter Wonderland event had to offer. The day was filled with smiles, laughter, and so much gratitude! Each child walked away with a new coat of their choice, pajamas, hats and mittens, treats, and great memories!
Exeter Subaru and Mary's Dogs Rescue & Adoption - Kelly G
During the month of October 2024, Mary’s Dogs had the privilege of partnering with Exeter Subaru in Exeter NH and their wonderful staff. Eileen Coute was our Exeter Subaru Loves Promise Coordinator and she clearly has a passion for our dogs and helping us find their forever homes. We are a non-profit dog rescue and adoption organization based in Northwood NH and rely heavily on donations and volunteers. The exposure that Exeter Subaru gave us on their Facebook page, website and in the showroom was incredible. We brought adoptable dogs to the dealership every other Friday from 4:00-6:00 for the month of October. This allowed the public to come meet them and get to know our staff and fosters. We rely heavily on social media for posting events and encouraging the public to come meet our adoptable dogs. In addition to that, our adoptions team works closely with approved adopters to line up meet n greets with dogs they may be interested in. Sure, meet ‘n greets can always be done at the rescue but having events such as these really allows people to get a feel for a dog’s personality as they see them interact with people and other dogs in a public setting. During one of our scheduled visits in October we had the pleasure of introducing one of the puppies to a Subaru employee who simply was bringing his small children to play with puppies and fell in love. We can now proudly say our Mary's Dog family has extended into the Subaru of America family! The Subaru Love that we experience doesn't just stop on Oct 31st. Eileen has open communication with the rescue throughout the year. When we have a dog in our care that needs a little extra attention outside of our normal social media and website postings Eileen is always eager to facilitate getting the word out thru Exeter Subaru's media channel as well. Eileen has attended some events we have held on her own free time and has visited us at the rescue on several occasions when she's in need of some puppy love. We can’t thank Exeter Subaru enough for allowing us this opportunity!
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